Finovino is fancy, stylish and fresh. The wine is produced in Goriška Brda, Slovenia and together with packaging offers a modern experience for urban women. The project concept was made while I lived in Portugal and was daily surrounded with beautiful wine labels.
brand identity | illustration | packaging concept
Challenge & solution
The packaging concept is designed to attract women who appreciate trendy designs and fresh looks. Color palette was carefully selected and is based on the wine characteristics. Logotype is minimalistic, playful and flexible, with the grape as a main element. Design follows visual trends and is aesthetically pleasing for the user group – urban women. Finovino is for ladies nights out, for afternoon gossip meetups and for evening self-indulgence.
Project in progress
Stay tuned and keep up with me. When I find time and get inspiration I will add website concepts, bottle etiquettes and some animations for the Finovino project.